AB Testing B2B Conversion Rate Optimization The A/B test that won an election It’s no surprise that winning an election takes hard work and dedication, hundreds of thousands of monetary donations, and the support of millions of people. However, a lesser-known secret to success, one that helped former President Barack Obama win the presidential election in 2008, is A/B testing. A/B testing, a method that allows marketers to […] Written by ConvertCart July 7, 2020July 7, 2020
B2B E-commerce Here’s how eCommerce companies can apply for COVID-19 relief loans easily In order to help small businesses in America weather the economic turmoil brought upon by COVID-19, the United States Congress passed the Coronavirus Aid, Relief, and Economic Security (CARES) Act on March 27, 2020. Written by Akshay Gupta April 8, 2020April 11, 2020
AB Testing B2B Conversion Rate Optimization E-commerce The Psychology of an Online Shopper When a business markets a particular product, shoppers react positively or negatively to this marketing based on their own personal experiences and beliefs. This means it is crucial for businesses to make sure they understand and appeal to their target audience when they communicate with consumers. Written by Divyendu Mishra April 7, 2020June 12, 2020
AB Testing B2B Conversion Rate Optimization E-commerce Multivariate Testing Why it is Ridiculously Hard for SMBs to work on Conversion Rate Optimization ile every e-commerce business owner knows just how important conversions are when it comes to building their bottom line, many have difficulty figuring out how to raise their conversion rates efficiently. Conversion rate optimization takes time, money, knowledge, and patience, and it can still be a challenge for businesses, especially those without the resources of enterprise businesses. Written by Anand Singh March 17, 2020June 12, 2020
B2B Conversion Rate Optimization E-commerce 5 Ways to Use FOMO and Boost Your Conversion Rates The same way that you hate missing out on the chance to take advantage of opportunities you would enjoy, your potential customers hate missing out, too. In fact, there is a phenomenon known as “the fear of missing out” (FOMO) that refers to this feeling and the fact that consumers will do almost everything they can to avoid it. Written by Savio Alves March 6, 2020July 2, 2020
AB Testing B2B Conversion Rate Optimization E-commerce Three Tips for Better Product Discovery There are many benefits that can come from optimizing your product discovery. Not only will your product discovery time help you make online shopping easier for your customers, but it will also help raise your profitability and your conversion rate. Written by Divyendu Mishra March 4, 2020March 12, 2020
B2B Conversion Rate Optimization E-commerce How micro-conversions lead to sales. Often times, consumers will go to your website to learn more information about your brand or products, read testimonials, and make price comparisons rather than to buy one of your items straight away. Written by Divyendu Mishra March 4, 2020March 12, 2020
B2B Conversion Rate Optimization E-commerce 5 Myths About CRO That Need To Be Debunked Conversion Rate Optimization is making waves in the digital marketing world. Rand Fishkin, the founder of Moz and SparkToro, dubbed it as “the most important marketing activity.” Neil Patel named CRO as one of the most important trends in digital marketing in 2019 and onwards. As traffic generation becomes more expensive due to intensifying competition, […] Written by Anand Singh August 30, 2019March 12, 2020
