case study

4over4

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Higher overall revenue

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Higher average basket size

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Experiment success rate

With over five billion cards shipped to all 50 states and around the world, 4over4 has been producing high quality, full-color printing for individuals and businesses day in and day out for 19 years. They pride themselves in their ever-expanding catalog of printing products and papers; offering standard and highly customized options for the most discriminating tastes.
Taso Panagiotopoulos

"ConvertCart is an outstanding addition to all our efforts. Through their reporting, insights, and testing they always suggest the optimal changes that would make our website more successful. Using both their On-Site and Off-Site Optimization Suites, we have had access to all the amazing services they offer. After one year our conversion rate increase by 50% which is amazing for our business. We are very grateful to have CovertCart as part of our team."

Taso Panagiotopoulos

Taso Panagiotopoulos

Our Work

In the first 6 month engagements with 4over4, ConvertCart has helped:

  • Rethink overall email automation strategy
  • Deliver 17% higher performance from email cart recovery emails
  • Run 10 distinct on-site AB testing experiments
  • Deliver personalized emails to customers
  • Run user behaviour surveys
  • Craft a detailed CRO plan for the next 12 months
  • Reduce average cart drop off rates by 30%
4over4 ecommerce
ConvertCart CRO360

Features Deployed

Email Opt-In

Cart Recovery

Browse Recovery

A/B Testing

Survey

Email Personalization

Visitor Journey Tracking

User Segmentation

Product Discovery Suite

Platform

In business since

Team Size