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Many eCommerce businesses underplay the importance of their homepage.
After all, the product page does most of the conversion related heavy-lifting, right?
The businesses that do wonders with their homepage have a lot to teach us.
The most important lesson being: look beyond conversions.
But hey, we do know conversions are the secret sauce that help brands make headway into the future.
So here we are, doling out homepage conversion practices that have proven their mettle. Across businesses.Time and again.
What's in the ebook?