On-Demand
eCommerce Growth Blueprint 2026
What you'll learn:
- The 2026 growth levers top brands are doubling their spend on — and why they’re outperforming the market by 28%
- Where AI truly lifts conversions — and the 3 use cases where it drops CVR by up to 17%
- How to rebuild trust in a world where 61% of shoppers assume brands exaggerate — and 48% abandon after a single credibility gap
- The UX, email, content, and loyalty plays that still deliver 20–40% lifts — even as acquisition costs rise 32%
In the past year: AI exploded. Personalisation became table stakes. Customer journeys became more complex than ever before.
But, shoppers? Still human. Still buying from brands that feel more trustworthy.
It might feel like a race to adopt every shiny new tool, but reports indicate:
💡Shoppers are increasingly craving authenticity and trust in their shopping experiences, especially as they become more aware of (and wary of) AI-driven interactions.
💡Cart abandonment rates still hover around 70% and even worse, over 85% of mobile users abandon their carts.
💡People are more aware of security and privacy issues and how they affect their shopping experience.
2026 is shaping up to be the year we slow down.
Growth in 2026 won’t come from the brands that use the most tech.
It’ll come from the brands that keep prioritizing user experience.
2026 is the year AI quietly powers the back-end while your front-end becomes more human, more intuitive, and more trustworthy than ever.
The speaker:
Shekhar Kapoor
VP, Marketing
Convertcart
Shekhar Kapoor (VP at Convertcart) has worked with 500+ online brands, including Squatty Potty, Prep Expert, and USA Hockey Assn., and helped them boost sales exponentially.
Shekhar Kapoor
VP, Marketing
Convertcart
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