Plugging Leaks Across The Funnel (Product page, Cart, Checkout)

UX issues across product page, cart, and checkout—silently kill conversions and cost you revenue.

And it’s not easy to fix these conversion leaks. It takes more than a copy change or a new discount to get shoppers interested again.

You want to know what causes friction.

You want to nudge the shopper in the right direction.

You want to know if the shopper was ready to buy in the first place.

Additionally, these nudges must go beyond just onsite changes. You want to keep engaging shoppers after they have exited your store—and gradually foster a relationship.

And this is what we’ll discuss in this live session:

• Identifying friction points across product page, cart, and checkout—and proven ways of fixing them
• How to engage shoppers after they have exited your site—without being pushy or annoying 🙂