Why do people choose ENGAGE over OMNISEND?

Because it’s Done-for-You and Outcome-oriented.

We focus on shoppers’ behavior (not lists) — create personalized copies for each user — A/B test each email — and make sure email becomes one of your top 3 revenue drivers.

And Omnisend? It’s more like set up - automate - forget. For successful optimizations, you need experts who’ve done it before (but you’re on your own with Omisend)

See how ENGAGE fares against OMNISEND:

LEARNING CURVE

ENGAGE

No need to learn to use the software. Our email experts manage your campaigns

OMNISEND

It may take some time for teams to get used to the tool and learn how to manage it.

EMAIL STRATEGY

ENGAGE

No need to learn to use the software. Our email experts manage your campaigns

OMNISEND

It may take some time for teams to get used to the tool and learn how to manage it.

OUTCOME

ENGAGE

Our specialists follow a ROI-driven approach—aiming to make email one of your top 3 revenue drivers.

OMNISEND

Getting results may take some time since they’ll depend on your ability to use the tool

MULTI-VARIANT TESTING

ENGAGE

Varied testing options—can be run for 2 (or more) groups simultaneously.

OMNISEND

Testing options limited to just 2 groups.

Journey builder

ENGAGE

Simple configuration with dynamic options (for e.g. 1 to many)—managed entirely by our experts.

OMNISEND

Complicated configuration with limited options—1 to many not possible.

Personalization

ENGAGE

Personalized copy for each user (e.g. “because you liked black Nike shoes”).

Email Opt-in

ENGAGE

Email opt-in pop ups with multiple rule options based on specific customer activity (e.g. user exiting from a product page after spending > 30 seconds).

OMNISEND

Limited segment options—a handful of templates to choose from.

DRAG/DROP
EMAIL MENU

ENGAGE

Plenty of customizations to choose from—all managed by email experts

Reporting

ENGAGE

  1. Deep, detailed data points with extra metrics such as conversions and revenue. (e.g. Revenue per recipient (Revenue/delivered)
  2. AND Revenue contribution (Revenue through engage/total revenue of the website)
  3. Individual campaign specific performance data with multiple filters such as opens, clicks, conversions, unsubscribes, bounces, and revenue
  4. Granular audience data with metrics such as audience gains and losses, total audience, unsubscribes, and bounces
  5. Easily customizable data visualization options—both for email campaigns and overall eComm performance
  6. Separate data available for individual campaigns with customizations (e.g. data visualization option, list-wise performance breakdown, etc.)

OMNISEND

  1. Generic list of broad metrics
  2. No option of conversion or revenue data points
  3. Zero data visualization options
  4. Limited audience data options—only open and click metrics available

Product recommendations

ENGAGE

Plenty of product recommendation options available—with intuitive algorithms and user activity focus:

  1. Products viewed together
  2. Products bought together
  3. Products viewed before purchasing source product
  4. Frequently bought items filtered by product attribute
  5. Frequently bought items filtered by product category

Email templates

ENGAGE

Each template is customized for the customer, with their brand guidelines, and also keeping the outcome in mind.

OMNISEND

Fixed set of templates to choose from

Dynamic Pop-ups and Signup Forms

ENGAGE

Wide range of customization options to choose from:

  1. Pop-ups
  2. Slideups
  3. Spin wheel
  4. Mystery box
  5. Scratch card
  6. Slot machine
  7. Custom concepts based on client requests.

OMNISEND

Limited number of templates options:

  1. Pop-ups
  2. Signup Box
  3. Wheel of Fortune
  4. Landing Page
Cory Rogers, Air Oasis

We’ve seen a 2500% ROI in the first 60 days of working with them.

-Cory Rogers, Air Oasis
Cory Rogers, Air Oasis

Their work is incredible. We have a tremendous improvement in conversion rates.

-Jason Burrows, Squatty Potty