A repository of acronyms, jargon, and useful definitions perfect for eCommerce founders & marketers like yourself.
Evergreen content is a term for content that stays relevant over time. It is content that continues to be fresh for readers despite how long ago it was released. The name refers to evergreen trees that are known to stay green all year round.
Choose topics that will be relevant today, fifty years in the future, AND fifty years after that. For example – ‘How to bake a cake’ or ‘How to lose weight. Some topics such as food, parenting, finance, and weight loss are things that have been relevant in the past, are relevant today, and will likely be relevant in the future as well.
Choose a format that is relevant to your content. For example – if you're making a tutorial video content would be more ideal to properly showcase how to do whatever it is you're explaining. If you’re talking about finance book recommendations then lists would be more appropriate.
Lastly, make sure your content is optimized for search engine ranking and satisfies user intent.