Glossary

A repository of acronyms, jargon, and useful definitions perfect for eCommerce founders & marketers like yourself.

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Headless eCommerce

Headless eCommerce

Headless eCommerce is when the front end and the back end are separated in an eCommerce application. The front end consists of elements such as a search field, visual aspects, a cart, forms, and other elements of company branding and designs.

It is an eCommerce platform that stores, manages, and delivers content without a front-end delivery layer. What this does is allow companies to use backend developers to freely develop their store in any way they want to. 

Benefits of Headless eCommerce 

  • Headless eCommerce offers better security as it allows for multiple systems to be used which reduces the possibility of accounts being compromised. 
  • It allows businesses to change and adapt the frontend system as they see fit. Which helps with conversion rate optimization.
  • It allows businesses to easily integrate with other systems such as CMS or CRM.
  • Using a headless eCommerce platform can offer a competitive advantage over other eCommerce businesses as it allows for changes to be made quickly, without any issues. 
  • It allows businesses to enhance the customer experience. 

Differences between Traditional and Headless eCommerce

  • With Headless eCommerce businesses need to build their front end from scratch, whereas with traditional eCommerce they can customize the ready-made templates and themes available on their chosen platform. 
  • Headless eCommerce is much more flexible as it offers complete freedom to customize both the front and back end. 
  • Traditional eCommerce does not require as much technical knowledge as compared to headless eCommerce and it is also less expensive as it doesn’t require any advanced development to be done. 
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Headless eCommerce is when the front end and the back end are separated in an eCommerce application. The front end consists of elements such as a search field, visual aspects, a cart, forms, and other elements of company branding and designs.

It is an eCommerce platform that stores, manages, and delivers content without a front-end delivery layer. What this does is allow companies to use backend developers to freely develop their store in any way they want to. 

Benefits of Headless eCommerce 

  • Headless eCommerce offers better security as it allows for multiple systems to be used which reduces the possibility of accounts being compromised. 
  • It allows businesses to change and adapt the frontend system as they see fit. Which helps with conversion rate optimization.
  • It allows businesses to easily integrate with other systems such as CMS or CRM.
  • Using a headless eCommerce platform can offer a competitive advantage over other eCommerce businesses as it allows for changes to be made quickly, without any issues. 
  • It allows businesses to enhance the customer experience. 

Differences between Traditional and Headless eCommerce

  • With Headless eCommerce businesses need to build their front end from scratch, whereas with traditional eCommerce they can customize the ready-made templates and themes available on their chosen platform. 
  • Headless eCommerce is much more flexible as it offers complete freedom to customize both the front and back end. 
  • Traditional eCommerce does not require as much technical knowledge as compared to headless eCommerce and it is also less expensive as it doesn’t require any advanced development to be done. 
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