eCommerce: How to drive traffic on a shoestring budget (+ ways to convert it) eCommerce is witnessing a year-over-year growth of 23%. People already depend heavily on online shopping. This is only going to increase—about 95% of all purchases will be made online by 2040. YES, there are a lot of online shoppers. But are you able to drive that traffic to your eCommerce website? Not every business can […] Written by ConvertCart April 12, 2021April 12, 2021
Shopify Email Marketing: The Complete Guide (Top Strategies & Apps) Do you own a store on Shopify? Then you totally need to know everything about effective Shopify email marketing. You might be well aware of its efficacy in helping drive engagement and conversions, and winning back lost sales for your online store. Even though there is no secret sauce to getting it right, very few […] Written by ConvertCart April 8, 2021April 8, 2021
5 Awesome GDPR Compliant Email Opt-In Ideas In this article, we’ll be talking about what the new GDPR Email Opt in guidelines mean along with some best practices. Since the General Data Protection Regulation (GDPR) policy went into effect in 2018, many e-Commerce merchants have worried about how to build email subscriber lists for email marketing. This European Union privacy regulation seeks […] Written by ConvertCart May 12, 2020March 22, 2021
E-commerce eCommerce: How to drive traffic on a shoestring budget (+ ways to convert it) eCommerce is witnessing a year-over-year growth of 23%. People already depend heavily on online shopping. This is only going to increase—about 95% of all purchases will be made online by 2040. YES, there are a lot of online shoppers. But are you able to drive that traffic to your eCommerce website? Not every business can […] Written by ConvertCart April 12, 2021April 12, 2021
Shopify Shopify Email Marketing: The Complete Guide (Top Strategies & Apps) Do you own a store on Shopify? Then you totally need to know everything about effective Shopify email marketing. You might be well aware of its efficacy in helping drive engagement and conversions, and winning back lost sales for your online store. Even though there is no secret sauce to getting it right, very few […] Written by ConvertCart April 8, 2021April 8, 2021
E-commerce Improve your site’s user experience in 2021: A 10-point checklist So how important is website user experience? What makes a visitor stick around after the first few seconds of landing on your e-commerce store? An easy to explore catalog, painful checkout, rewards that make shoppers buy more— to name a few. But too often, e-commerce business owners miss out on implementing the most crucial features […] Written by ConvertCart April 5, 2021April 12, 2021
Conversion Rate Optimization E-commerce eCommerce Thank You Page: 8 Must-haves to Drive More Sales What if I told you that you have been leaving money on the table when running your online business? You’d disagree with me because no one would walk away from cash. Sadly, that’s what you have been doing by under utilizing the ‘Thank You Page’ on your website. Let me explain. If a customer reaches […] Written by ConvertCart April 5, 2021April 7, 2021
Shopify 9 Shopify Product Page Mistakes that Drive Customers Away A well-built Shopify product page is essentially the key to earning the right kind of attention from customers. Product pages that are designed keeping the customer experience paramount, score both in terms of recall and conversions. In Salsify’s 2017 report, Cracking the Consumer Code, it was revealed that 87% of consumers put product content right […] Written by ConvertCart April 1, 2021April 8, 2021
E-commerce The Founders’ Favourite eCommerce Marketing Strategy eCommerce marketing strategy? Everyone seems to have this probably figured out owing to the long list of blogs and online guides offering the “perfect” eCommerce marketing tactics. Queries around ‘eCommerce Marketing’ get over 2,200 searches a month in the U.S alone, making it evident that this is a top priority for eCommerce founders. Sadly, most […] Written by ConvertCart April 1, 2021April 1, 2021
Email Marketing 7 Surefire Ways to Grow Your Email List in 2021 In this article, we are discussing a concern that’s been puzzling all email marketers out there – How do you grow your email list in 2021? We start off with an assumption that at least once in your lifetime, you have sat back and thought about diverting all your efforts to email marketing and drive […] Written by ConvertCart March 27, 2021March 29, 2021
Email Marketing Email marketing ideas for eCommerce that nobody’s talking about You have a great product, your email marketing campaigns are also in full swing — but you aren’t getting the conversions you expect. Done right, the emails you send are powerful enough to influence your customers’ purchasing decisions — 59% of your customers believe that. But to reach there, you’ll have to rely on really […] Written by ConvertCart March 15, 2021March 18, 2021
Conversion Rate Optimization How to optimize product pages to drive more eCommerce sales? Till now, you’ve taken all the necessary steps to get visitors on to your eCommerce store. Good job! But that’s not where it ends, remember? You still have got to land a sale. And for that, you’ve got to optimize your product pages. While all the previous steps will build your visitors’ interest and satisfy […] Written by ConvertCart March 12, 2021March 17, 2021
E-commerce Driving eCommerce Sales Using Value Based Pricing: A Detailed Breakdown So, how do you drive e-commerce sales using value-based pricing? Let’s talk about it. Picture this; you walk into a supermarket to purchase a can of green beans. You spot two brands but can’t seem to decide between them. Brand A has the supermarket’s label and costs £1.49 while the second option has a company’s […] Written by ConvertCart March 11, 2021March 12, 2021
Conversion Rate Optimization How To Make Your Mobile Conversion Rates Soar: A Primer The advent of the covid pandemic has shot up the daily online users with the majority of these users making use of mobile over their desktop or laptops. Mobile internet traffic accounts for 55.64% of the entire global online traffic. Let us hit you with another statistic – 79% of smartphone users have made a […] Written by ConvertCart March 11, 2021March 23, 2021
Email Marketing How to avoid the common email marketing mistakes (for better conversions) Let’s talk about some of the most common email marketing mistakes. You know email generates $38 for every $1 spent. You know it’s one of the best ways to communicate with your customers. Yet somewhere, you’re falling short of the results you’ve imagined. Before you jump to random theories, how about pondering on this: are […] Written by ConvertCart March 10, 2021March 12, 2021
Conversion Rate Optimization How Do I Increase my Website’s Checkout Rate? (27 Brilliant Insights) Seven out of 10 people abandon their carts before checkout, leaving e-commerce business owners wondering ‘How can I increase my website checkout rate?’. Baymard Institute’s research throws some light on the possible reasons. Source Looking the graph above, it is pretty evident that the core reasons most ecommerce business founders are not able to increase […] Written by ConvertCart March 4, 2021March 23, 2021
E-commerce Top 13 eCommerce Customer Retention Strategies in 2021 You’ve read enough about various customer retention strategies out there, so we don’t want to repeat what you already know. Yes, it costs 5 times more to acquire new customers than retaining old ones. Yes, the probability of selling to existing customers is 60-70% compared to new customers at 5-20%. Still, you’re not looking into […] Written by ConvertCart March 2, 2021March 29, 2021
E-commerce 7 Ways to Make More Money Through eCommerce Personalization Never miss a story Get ecommerce conversion insights - delivered straight to your inbox Leave this field empty if you're human: Written by ConvertCart February 24, 2021March 29, 2021
Conversion Rate Optimization Non-pushy ways to Upsell and Increase Average Order Value The question here is, how do you increase your average order value? Every eCommerce business is faced with two major challenges: bringing down acquisition costs and increasing revenue per sale. If you’re relying solely on acquiring new customers as a solution to these two problems, it’s not going to cut it. Rather, focus on raising […] Written by ConvertCart February 17, 2021March 15, 2021
E-commerce 22 ways to make online shopping easy for seniors Does your eCommerce website cater to all demographics? Especially when it comes to online shopping for seniors? Let’s go through some facts first, In the US, 49% of individuals between 52–70 years spend at least 11 hours a week online. And then, 1 in 4 mobile shoppers in the US is above the age of […] Written by ConvertCart February 12, 2021March 29, 2021
Conversion Rate Optimization 10 Scientific Strategies to Increase Your eCommerce Conversion Rate Ok, you’ve probably been reading a lot of articles around how to increase your eCommerce conversion rate, so we are not going to bore you with details that you already know. Instead, in this blog, we’ve compiled a list of 10 scientific strategies — based on human psychology — that you can apply to increase […] Written by ConvertCart February 12, 2021March 18, 2021
Reviews 15 EASY Ways to Get Customer Reviews and Boost Sales How important is it to get customer reviews? Allow us to illustrate an example. Say you pass two food trucks: Food Truck A and Food Truck B. Both serve Tortillas, Cuban sandwiches, Plátanos, Arroz con Pollo, and Tacos, of course. Both look clean and hygienic, have friendly chefs at the back, have an attractive menu […] Written by ConvertCart February 5, 2021March 15, 2021
Email Marketing How to Generate 10X Revenue with Welcome Emails Welcome emails are always under-utilised. Try these smart ideas + great templates to generate 10X money from welcome emails. Written by ConvertCart February 1, 2021April 7, 2021
Email Marketing Increasing Sales through Email Marketing: The No-Nonsense Guide So how do you increase sales with email marketing? Let’s take a deep dive. Imagine you’ve two choices: buying your favorite products from the store or buying them from home — which one would you go for? If you’re thinking — duh, the second one, that’s a no-brainer! — you’re right on point. Well, if […] Written by ConvertCart January 29, 2021March 12, 2021
Conversion Rate Optimization 10 goal-crushing eCommerce sales strategies for 2021 The year is 2021 and it’s time we adopted some of the latest eCommerce sales strategies! You’ve done everything you could for the business over several years – but in the last year, the world changed. And so did the ways of conducting business. Online demand surged, and companies were left figuring out how to […] Written by ConvertCart January 28, 2021March 17, 2021
Conversion Rate Optimization A FOUNDER’S GUIDE: 2021 eCommerce trends—and how to take advantage of them Let’s talk about the eCommerce trends in 2021! 2021 is going to be an eventful year for online retailers. 2020 forced millions of retail stores to drop curtains on their operations. Many retailers started selling online for the very first time. A plethora of new players entered the D2C market. On the other side of […] Written by ConvertCart January 26, 2021March 16, 2021
Conversion Rate Optimization The Secrets to Creating a High-Converting eCommerce Homepage Most eCommerce businesses like yours have asked the question – what is the secret to creating a high-converting eCommerce homepage – at some point or the other. The answer is a simple one – by offering what your visitors are looking for. If you look at it from a visitor’s perspective, your homepage conversions are […] Written by ConvertCart January 20, 2021March 17, 2021
Conversion Rate Optimization 21 Ways to Create Call To Action Buttons that Convert Who knew that this 1957 advertisement of Philco Bantam 12 AC would give direction to creating what we now term as ‘call to action’ – one of the most effective and crucial marketing activities in the domain. Can you spot the Call-to-Action in the ad? Yup, you got it! It’s — Take it home Today, […] Written by ConvertCart January 13, 2021March 8, 2021
Conversion Rate Optimization 14 Ways of Using FOMO To Boost Conversion Rates The same way that you hate missing out on the chance to take advantage of opportunities you would enjoy, your potential customers hate missing out, too. In fact, there is a phenomenon known as “the fear of missing out” (FOMO) that refers to this feeling and the fact that consumers will do almost everything they can to avoid it. Written by ConvertCart January 11, 2021March 16, 2021
Conversion Rate Optimization E-commerce How to Combat Shopping Cart Abandonment (15 Fresh Ideas) The eCommerce industry has become extremely competitive. Despite the US eCommerce retailers spending $23.50 billion every year on online advertising, buyers can get distracted while shopping online. On average, 69.89% of shoppers will add something to the shopping cart but end up leaving without buying anything, leading to shopping cart abandonment. The average conversion rate […] Written by ConvertCart December 23, 2020March 18, 2021
Email Marketing How do I Send Bulk Emails Without Spamming? How do you send bulk emails without spamming? Remember the last time you received an email from a business that wasn’t relevant — or just didn’t make any sense to you? It might have annoyed you to an extent that you immediately marked it as spam, and went about your day — keeping the business […] Written by ConvertCart December 15, 2020March 12, 2021
E-commerce eCommerce Personalization: 20 Revenue Generating Examples Businesses that want to increase their conversion rates and their profitability must incorporate eCommerce personalization on their website. It might seem insignificant but a failure to incorporate personalization into their marketing strategies has costed businesses over $756 billion. What is eCommerce Personalization? Ecommerce personalization is a concept that you can use to send individualized product […] Written by ConvertCart November 17, 2020March 18, 2021
Email Marketing 8 Must-Have Automated Emails (& High-Converting Examples) So what are these eCommerce automated emails? Do you know that one friend who asks for a favor before even saying hello? We hate to say it but many eCommerce emails sound like them. Many merchants treat email marketing like asking for a favor. They make the faux-pas of promoting their deals and pushing shoppers […] Written by ConvertCart November 17, 2020March 12, 2021
E-commerce 20 Abandoned Cart Email Examples Guaranteed To Win Back Customers Brilliant (and compelling) cart abandonment emails that leading brands send, and an analysis of why they drive conversions. Written by ConvertCart November 17, 2020March 30, 2021
Conversion Rate Optimization Why is my conversion rate dropping? And how to fix it 10 most-likely reasons why your website's conversion rate is dropping - and what can you do to fix it. Written by ConvertCart November 9, 2020March 18, 2021
E-commerce Black Friday: Last-minute ideas and hacks to boost sales Brilliant examples from the best ecommerce brands, and easy-to-implement ideas, to help you sell like a champ this Black Friday. Written by ConvertCart October 30, 2020March 18, 2021
Conversion Rate Optimization E-commerce 9 ways to create powerful personalization experience on your store One of the most important steps you can take to increase your conversion rates and grow your e-commerce business is to incorporate personalization on your website. Personalization is important because it provides a better online shopping experience for your customers, and it has countless benefits that will help your business thrive. Consumers expect relevant product […]
